marketing workshops for small business owners
ready to grow? let's go!
Learn marketing techniques for your small business with the Nurture Marketing Training Academy. Choose from 10 affordable value-packed do-it-yourself marketing training workshops face-to-face with Rechenda at the Norfolk Showground.
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Ten courses, at £100 each - or if you buy all ten before end of March, receive a 50% discount so all ten courses are £500 instead of £1,000!
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10% discount for FSB and Chamber members, as well as non-profits. Please register your interest to receive your code.
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Lesson 1:
Email Marketing
Your business is usually sitting on an untapped goldmine...your database! Filled with people who have already heard of you, done business with you, had quotes from you, and who are prospective customers or suppliers (aka advocates), you just need to know how to harness this amazing marketing technique to get the best results.
Beyond the e-newsletter:
how to get sales and repeat business using email marketing the right way
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10am-12pm
Thursday 28th March 2024
Norfolk Showground
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£100 per individual workshop
Lesson 2:
Web Strategy
Your website is your greatest selling tool and a key part of the consideration and conversion part of the sales funnel. Our web strategy course will teach you how to convert visits into actual enquiries. You'll learn how to optimise the design, create landing pages, create an epic call-to-action strategy to create a winning website.
Turning website visitors into paying customers:
10 secrets to web strategy success
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10am-12pm
Friday 26th April 2024
Norfolk Showground
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£100 per individual workshop
Lesson 3:
Branding
Your business' brand is way more than just a logo. The way you visually position your company - both in print and digitally - helps you publicly distinguish yourself from your competitors. Join us for this interactive branding workshop to help smash your business goals out of the park.
How to build a brand, not just a business:
the secret ingredients to making waves in a crowded market
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10am-12pm
Thursday 30th May 2024
Norfolk Showground
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£100 per individual workshop
Lesson 4:
PR
PR is no longer about schmoozing Fleet Street journalists over boozy lunches. Although that does sound fun, lol. When mastered correctly, media coverage can save you thousands of pounds on advertising. Join us for this interactive session to learn how to identify stories, how to find the right media sources, and how to pitch your ideas to get those all-important column inches.
The new public relations:
how to get new eyeballs on your business by building relationships with the right journalists, influencers, and media partners
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10am-12pm
Friday 5th July 2024
Norfolk Showground
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£100 per individual workshop
Lesson 5:
SEO
You've built a snazzy website, it's gorgeous, it works well... but how do people find it? Getting to the top of page one relies on bots, crawlers, alt tags and text. In this session we'll explore the top 10 tips to help get your website to page one.
Powering to page one:
10 SEO tips to help you get to the top of Google and stay there
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10am-12pm
Thursday 8th August 2024
Norfolk Showground
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£100 per individual workshop
Lesson 6:
Advertising
The world of advertising can be a mysterious place. In this hands on and interactive workshop you will learn how to get found, how to convert visitors to leads and how to focus on the right areas of your advertising strategy.
Advertising strategy:
how to get found, get leads and stop wasting money on the wrong promotions.
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10am-12pm
Friday 27th September 2024
Norfolk Showground
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£100 per individual workshop
Lesson 7:
Event Marketing
Event marketing can seem daughting, but it doesn't have to be. In this interactive and hands on workshop you'll learn the secrets sauce for getting bums on seats, or into a room.
Bums on seats:
how to create memorable event and sell out on tickets
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10am-12pm
Thursday 3rd October 2024
Norfolk Showground
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£100 per individual workshop
Lesson 8:
Video & Photography
Learn how to capture excellent video and photo on your smartphone for use on marketing collateral from website, promotional materials and social. Bring your smartphone for this hands-on workshop.
Shoot for the stars:
Learn how to capture excellent video and photo on your smartphone
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10am-12pm
Friday 25th October 2024
Norfolk Showground
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£100 per individual workshop
Lesson 9:
Social Media
Build a successful social media strategy with this interactive workshop. Discover how to create engaging content, expand your reach, and measure ROI. Learn how you can use social media to up your business’s brand awareness and attract new customers.
Boost your social life:
how to harness the power of social media to grow your business​
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10am-12pm
Friday 29th November 2024
Norfolk Showground
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£100 per individual workshop
Lesson 10:
Market Research
Do you know if you are targeting the right people for your business? Do they want your product or service and is it at a price that is suitable for that audience? Learn how to undertake market research that will ensure your business hits the target every single time.
Why market research is key:
understanding consumer and business behaviour to inform decision making
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10am-12pm
Friday 13th December 2024
Norfolk Showground
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£100 per individual workshop
